Recreating an ad

Just wrapped up a Business Management course i took at Langara College and our final assignment was to recreate a commercial advertisement. Here’s a short description of the advertisement that i chose to recreate.

Crime stoppers Creative: One in a series of ads and posters where the face of the subject would be partially obscured but the covering (in this case Hoodie) has become semi transparent to reveal the face and identity of the person. The images are very deep and moody with detail, monochromatic in gray tones . Lighting is crucial to the mood of the image. Photoshop work needs to be seamless and invisible. Background is out of focus. Talent is in late twenties/ early 30s Male and should look like he has something to hide. Character look OK but needs to look realistic. Boxer or fighter

A big THANK YOU to my model – Iain Marshall. 🙂

Here’s the sketch or visual of the ad

Screen Shot 2014-04-09 at 2.15.11 PM


Here’s my take on recreating the ad

BM Crimestoppers Isabella Sarmiento resize copy

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